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PROP STYLIST + VISUAL MERCHANDISING EXPERT


Prop Styling as a Career: How to Get Started
FROM MERCHANDISER TO PHOTO STYLIST After 11 years as a visual merchandiser and window display artist, I needed something new. One day I...
Amanda Wolfson
Jan 224 min read
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Transforming a Dining Room with Apartment Therapy Media and Home Depot
A mood board showcasing a neutral dining room design trend. The design includes a simple wooden dining table and benches, a neutral-toned ar
Amanda Wolfson
Oct 18, 20242 min read
93 views
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A Taste of Design: SixtySix Magazine's Creative Collaboration at Design Chicago
A tablescape collaboration at the Dacor Showroom during the Merchandise Mart's Design Chicago, curated by design magazine SixtySix.
Amanda Wolfson
Oct 10, 20243 min read
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Designing a Customized Floral Backdrop Wall for Trade Shows and Special Events
Creating a floral backdrop wall using artificial flowers can transform any space into an eye-catching wonderland. Whether for a trade...
Amanda Wolfson
Oct 2, 20243 min read
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Creating Immersive Environments: A Case Study in Market Research and Experiential Marketing for Procter & Gamble
I had the opportunity to work on a unique project where experiential marketing and market research collide. Procter & Gamble enlisted...
Amanda Wolfson
Jun 27, 20243 min read
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Interior Styling a Chicago Home with Apartment Therapy and The Home Depot
As a Chicago interior stylist, I've had the pleasure of collaborating with Apartment Therapy on an exciting new project. Our mission was...
Amanda Wolfson
Jun 7, 20242 min read
23 views
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The Art of Visual Merchandising and Display
Visual Merchandising is the art of conceptualizing, designing, and bringing to life captivating displays and experiences within diverse...
Amanda Wolfson
May 31, 20243 min read
32 views
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Burt's Bees Lip Shimmers: Crafting Beauty with FCB and Sugarhi as a Product Stylist
In the heart of Chicago, where hustle meets creativity, I found myself back at Essanay Studio for a commercial shoot that was a dream job...
Amanda Wolfson
May 22, 20242 min read
76 views
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Crafting Order: Behind the Scenes Prop Styling of Our Modular Closets Commercial Shoot
Prop Styling | Video Production In the world of home organization, where every space holds the promise of calm and efficiency, Modular...
Amanda Wolfson
May 14, 20242 min read
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Behind the Lens: A Whirlwind 3-Day Product Styling Project for Iconic Brands
Set Design | Prop Styling | Tabletop Styling | Product Styling In the fast-paced world of commercial photography, every moment counts. In...
Amanda Wolfson
May 3, 20242 min read
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Transforming a Bungalow: Before and After Interior Styling with Apartment Therapy and Kohl's
Interior Styling There's something magical about the transformation of a living space. It's not just about arranging furniture or adding...
Amanda Wolfson
Apr 3, 20242 min read
395 views
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Passion Project - Tabletop Styling
Props for Food There's something magical about the synergy that arises when a group of friends with diverse skills and shared passions...
Amanda Wolfson
Mar 22, 20242 min read
32 views
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Spilling is Believing! Soft Goods Styling in Chicago
Crypton Fabric - Soft Goods Styling Crypton Fabric offers a stunning range of multi-colored fabrics designed to inspire and transform...
Amanda Wolfson
Feb 21, 20241 min read
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Trade Show Styling - The Inspired Home Show at McCormick Place
Corelle Brands - Trade Show Styling | Visual Merchandising | Prop Styling As the lead prop stylist behind Corelle Brand's striking 160' x...
Amanda Wolfson
Jan 29, 20242 min read
33 views
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"Packaging a Better Future" - Prop Styling and Food Styling for Pactiv Evergreen | Chicago
North America's Leading Manufacturer of Fresh Food and Beverage Packaging Call me a juggler! Sometimes food IS the prop when you're...
Amanda Wolfson
Jan 18, 20241 min read
12 views
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National Bridal Market Chicago - Trade Show Styling
Visual Merchandising | Trade Show Styling | Floral Design | Installation For one of the nation's leading trade shows for bridal and...
Amanda Wolfson
Dec 4, 20232 min read
16 views
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